5 rules (stages) of auditing communities in social networks.

Auditing communities in social networks is the process of analyzing and evaluating the activities of a community on social media to identify its strengths and weaknesses and develop a strategy to improve its effectiveness.

Below are the 5 main rules (stages) of auditing communities in social networks:

1. Define the audit goals: It is important to define the goal of the audit, such as increasing the number of subscribers, improving audience engagement, or improving the quality of content. The goal should be clear and specific.
2. Evaluate content quality: The next step is to evaluate the quality of the content that is being posted in the community. This includes analyzing the topic, format, frequency, and quality of content, as well as its relevance to the target audience.
3. Analyze audience engagement: The next stage is to analyze the audience’s interaction with the community. This includes analyzing the level of audience engagement, including likes, comments, reposts, as well as the speed of response to comments and subscriber questions.
4. Evaluate brand positioning: This step involves analyzing how the brand positions itself on social media, including its mission, values, tone, and communication style.
5. Compare with competitors: Finally, it is necessary to conduct a comparative analysis with competitors to evaluate how the community performs compared to other brands in the industry. This includes analyzing metrics such as audience size, frequency of posts, content quality, and audience engagement.

Completing these five steps will allow for a comprehensive audit of the community in social networks and identify areas for improvement to achieve the set goals.