7 mistakes in the design of an online store product card.
October 5, 2023 branding customer customer service marketing SEO No CommentsHere are 7 mistakes in the design of an online store product card:
- Unclear Product Information: One of the biggest mistakes in designing a product card is not providing clear and accurate product information. This can include a lack of product description, incomplete specifications, or poorly written copy.
- Poor Product Photography: High-quality product photography is crucial for an online store, but it is often overlooked. Blurry or low-resolution images, poor lighting, and unappealing backgrounds can all turn off potential customers.
- Inconsistent Branding: If the product card design is inconsistent with the overall branding of the website, it can create confusion and undermine the credibility of the store.
- Cluttered Design: A cluttered product card can make it difficult for customers to find the information they need, which can result in a lost sale. Avoid cramming too much information or too many images onto the product card.
- Lack of Social Proof: Testimonials, customer reviews, and ratings are important forms of social proof that can influence a customer’s decision to buy. Not including this information on the product card can be a mistake.
- Hidden Costs: If there are hidden costs, such as shipping fees or taxes, that are not clearly displayed on the product card, it can lead to customer frustration and a lost sale.
- Poor Navigation: If the product card is difficult to navigate or if important information is buried, it can lead to customer frustration and abandonment of the shopping cart. Make sure the product card is easy to use and all important information is easy to find.